Our Services

Stars Consulting provides a full range of consulting services covering the core areas of corporate strategy and operations, committed to solving clients' challenges and seizing the most promising opportunities.

Our core service lines include:

Corporate Strategy & Transformation

Growth Strategy

Identify new market opportunities (new regions, new customer groups, new products/services), and develop market entry, expansion and diversification strategies.

Competitive Strategy

In-depth analysis of industry landscape and competitors, build sustainable competitive advantages, and develop winning strategies.

Business Portfolio Optimization

Evaluate the value and potential of existing business units, and develop investment, divestiture, restructuring or incubation strategies.

Digital Transformation Strategy

Plan a blueprint for using digital technology to reshape business models, customer experience and operational processes.

Corporate Transformation Planning and Execution

Design and lead the implementation of large and complex business transformation projects to ensure that the strategy is implemented and the expected goals are achieved.

M&A Strategy and Integration

Develop M&A strategies, conduct target screening and due diligence, and plan and execute post-merger integration.

Operational Performance Improvement

Supply Chain Optimization

Design and implement an efficient end-to-end supply chain network, optimize inventory, logistics and procurement strategies.

Lean Operations and Process Reengineering

Identify and eliminate waste in the process to improve efficiency, quality and agility.

Organizational effectiveness improvement

optimize organizational structure, decision-making process, performance management system, improve organizational efficiency and employee effectiveness.

Procurement optimization

formulate strategic procurement plans, optimize supplier management, and reduce procurement costs and risks.

Advanced Analytics & Insights

Predictive modeling and business forecasting

use statistical models and machine learning to predict market trends, customer behavior, demand fluctuations, etc.

Customer insights and segmentation

in-depth analysis of customer data, refined segmentation, and understanding of customer needs, preferences, and values.

Data-driven decision support

build data dashboards and decision support tools to enable management to make smarter decisions based on data.

Big data platform and application

design and assist in the implementation of big data architecture to explore the commercial value of massive data.

Artificial intelligence application strategy

explore the application scenarios and implementation paths of AI technology in business process automation, intelligent decision-making, product innovation, etc.

Customer Strategy & Marketing

Brand strategy and positioning

define brand core value, differentiated proposition and market positioning.

Marketing Strategy and Planning

Formulate integrated marketing communication strategy, channel strategy, and product launch strategy.

Pricing Strategy Optimization

Based on value, competition, and cost analysis, optimize pricing models and strategies to maximize revenue.

Sales Effectiveness Improvement

Optimize sales organization design, processes, tools, and incentive mechanisms to improve sales team efficiency and performance.

Customer Relationship Management (CRM) Strategy and Implementation

Plan and support the selection, implementation, and optimization of CRM systems to enhance customer lifecycle value.

Regional Policy Research & Market Entry

Macroeconomic and Policy Environment Analysis

In-depth research on the macroeconomic trends, regulatory policies, industrial policies, and their impact on business in specific countries/regions.

Market Potential Assessment and Feasibility Study

Assess the size, growth potential, competitive landscape, entry barriers, and risks of new markets.

Market Entry Strategy Development

Design the optimal market entry model (joint venture, sole proprietorship, mergers and acquisitions, agency, etc.) and phased implementation plan.

Regulatory Compliance Consulting

Provide regulatory interpretation and compliance advice for specific industries (such as finance, medical care, data, etc.). Government relations and public affairs strategy: Assist enterprises to understand and effectively respond to complex public policy environments.

International/Regional Crisis & Reputation Management

Crisis warning and risk assessment

Establish a crisis monitoring mechanism to identify potential risk points.

Crisis response plan formulation

Develop detailed communication and action plans for different types of crises (public opinion, product safety, operational accidents, compliance issues, natural disasters, etc.).

Cross-regional/cultural crisis coordination

Particularly good at handling complex crisis events involving multiple countries or regions, and coordinating global and local response strategies.

Reputation repair and reshaping

Develop and implement reputation repair plans in the post-crisis period to rebuild the trust of stakeholders.

Crisis management system construction

Assist enterprises to establish a sound crisis management organization, process and training system.